About me
Madall Winnal
I am a results-driven professional who bridges the gap between creative execution and strategic business objectives.
My foundation is built on a degree in Business Economics, which informs my comprehensive approach to digital marketing and design, ensuring every project is not only visually stunning but also commercially effective. This background enables me to strategically leverage my diverse skill set, which spans from user-centered UI/UX design to full-stack media production including photography, videography, and motion graphics animation.
what I can do for you
When you have me you have an all in one talent that gives you an edge and leverage over your competitors.
1. BRAND IDENTITY & strategy
Market analyses & strategy
Brand voicing & messaging
Comprehensive brand guidelines
Corporate stationary (business cards,tags etc)
2. GRAPHIC DESIGN & PRINT
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Marketing Collateral ( Brochures,flyers,etc)
3. PHOTOGRAPHY & VIDEO
Professional Photography(Product,lifestyle)
Commercial Videography(Brand stories,ads)
Post-Production & Video editing
Motion graphics & Simple animation
4. WEB & UI/UX DESIGN
Custom Website Design (Framer,Figma)
User Interface (UI) design
User Experience (UX) strategy
Responsive design & Mobile Optimization
1. BRAND IDENTITY & strategy
Market analyses & strategy
Brand voicing & messaging
Comprehensive brand guidelines
Corporate stationary (business cards,tags etc)
2. GRAPHIC DESIGN & PRINT
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Marketing Collateral ( Brochures,flyers,etc)
3. PHOTOGRAPHY & VIDEO
Professional Photography(Product,lifestyle)
Commercial Videography(Brand stories,ads)
Post-Production & Video editing
Motion graphics & Simple animation
4. WEB & UI/UX DESIGN
Custom Website Design (Framer,Figma)
User Interface (UI) design
User Experience (UX) strategy
Responsive design & Mobile Optimization
1. BRAND IDENTITY & strategy
Market analyses & strategy
Brand voicing & messaging
Comprehensive brand guidelines
Corporate stationary (business cards,tags etc)
2. GRAPHIC DESIGN & PRINT
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Marketing Collateral ( Brochures,flyers,etc)
3. PHOTOGRAPHY & VIDEO
Professional Photography(Product,lifestyle)
Commercial Videography(Brand stories,ads)
Post-Production & Video editing
Motion graphics & Simple animation
4. WEB & UI/UX DESIGN
Custom Website Design (Framer,Figma)
User Interface (UI) design
User Experience (UX) strategy
Responsive design & Mobile Optimization
Discover My Journey in Design
A curious intellectual with a foundation in Business Economics, my journey is about understanding markets and human behavior to craft purposeful, user-centered experiences. I transitioned from analyzing market trends to shaping them by blending traditional media and digital storytelling into every project. This is my journey.
Creative Director
Madall Studios
2015- tiil date
Creative Director
Madall Studios
2015- tiil date
Creative Director
Madall Studios
2015- tiil date
Tax Intern
Pwc Ghana
2022-2023
Tax Intern
Pwc Ghana
2022-2023
Tax Intern
Pwc Ghana
2022-2023
Marketing Lead
The Media Generals
2023-2024
Marketing Lead
The Media Generals
2023-2024
Marketing Lead
The Media Generals
2023-2024
Designer & Photographer
Creative Studio 101
2016 - 2018
Designer & Photographer
Creative Studio 101
2016 - 2018
Designer & Photographer
Creative Studio 101
2016 - 2018
My Tech Stack
I build with intention. Framer for fast, interactive web design. Figma for clean interfaces. Notion and X for content. Each tool supports how I think, design.
Framer
My creative playground for building interactive and responsive websites
Framer
My creative playground for building interactive and responsive websites
Figma
Where I connect, share insights, and grow within the design and Framer community.
Figma
Where I connect, share insights, and grow within the design and Framer community.
Adobe Creative Cloud
I use photoshop for Graphic design, and combine with Lightroom for photography. Adobe after effects and premiere pro for videos.
Adobe Creative Cloud
I use photoshop for Graphic design, and combine with Lightroom for photography. Adobe after effects and premiere pro for videos.
Spline
My tool for bringing 3D visuals into the web perfect for adding playful, interactive depth to projects.
Spline
My tool for bringing 3D visuals into the web perfect for adding playful, interactive depth to projects.
Microsoft Office Suite
My trusted solution for spreadsheets with excel and presentations with powerpoint
Microsoft Office Suite
My trusted solution for spreadsheets with excel and presentations with powerpoint
Design with Strategy and Creativity
My process blends strategy and creativity to address challenges, craft solutions, and deliver designs that effectively communicate your message.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and execution.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and execution.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and execution.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance and campaigns to ensure long-term success.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance and campaigns to ensure long-term success.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance and campaigns to ensure long-term success.
Hi
Hi
Hi
Let's work together
Let’s build something impactful together whether it’s your brand, your website, or your next big idea.
About me
Madall Winnal
I am a results-driven professional who bridges the gap between creative execution and strategic business objectives.
My foundation is built on a degree in Business Economics, which informs my comprehensive approach to digital marketing and design, ensuring every project is not only visually stunning but also commercially effective. This background enables me to strategically leverage my diverse skill set, which spans from user-centered UI/UX design to full-stack media production including photography, videography, and motion graphics animation.
what I can do for you
When you have me you have an all in one talent that gives you an edge and leverage over your competitors.
1. BRAND IDENTITY & strategy
Market analyses & strategy
Brand voicing & messaging
Comprehensive brand guidelines
Corporate stationary (business cards,tags etc)
2. GRAPHIC DESIGN & PRINT
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Marketing Collateral ( Brochures,flyers,etc)
3. PHOTOGRAPHY & VIDEO
Professional Photography(Product,lifestyle)
Commercial Videography(Brand stories,ads)
Post-Production & Video editing
Motion graphics & Simple animation
4. WEB & UI/UX DESIGN
Custom Website Design (Framer,Figma)
User Interface (UI) design
User Experience (UX) strategy
Responsive design & Mobile Optimization
1. BRAND IDENTITY & strategy
Market analyses & strategy
Brand voicing & messaging
Comprehensive brand guidelines
Corporate stationary (business cards,tags etc)
2. GRAPHIC DESIGN & PRINT
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Marketing Collateral ( Brochures,flyers,etc)
3. PHOTOGRAPHY & VIDEO
Professional Photography(Product,lifestyle)
Commercial Videography(Brand stories,ads)
Post-Production & Video editing
Motion graphics & Simple animation
4. WEB & UI/UX DESIGN
Custom Website Design (Framer,Figma)
User Interface (UI) design
User Experience (UX) strategy
Responsive design & Mobile Optimization
1. BRAND IDENTITY & strategy
Market analyses & strategy
Brand voicing & messaging
Comprehensive brand guidelines
Corporate stationary (business cards,tags etc)
2. GRAPHIC DESIGN & PRINT
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Marketing Collateral ( Brochures,flyers,etc)
3. PHOTOGRAPHY & VIDEO
Professional Photography(Product,lifestyle)
Commercial Videography(Brand stories,ads)
Post-Production & Video editing
Motion graphics & Simple animation
4. WEB & UI/UX DESIGN
Custom Website Design (Framer,Figma)
User Interface (UI) design
User Experience (UX) strategy
Responsive design & Mobile Optimization
Discover My Journey in Design
A curious intellectual with a foundation in Business Economics, my journey is about understanding markets and human behavior to craft purposeful, user-centered experiences. I transitioned from analyzing market trends to shaping them by blending traditional media and digital storytelling into every project. This is my journey.
Creative Director
Madall Studios
2015- tiil date
Creative Director
Madall Studios
2015- tiil date
Creative Director
Madall Studios
2015- tiil date
Tax Intern
Pwc Ghana
2022-2023
Tax Intern
Pwc Ghana
2022-2023
Tax Intern
Pwc Ghana
2022-2023
Marketing Lead
The Media Generals
2023-2024
Marketing Lead
The Media Generals
2023-2024
Marketing Lead
The Media Generals
2023-2024
Designer & Photographer
Creative Studio 101
2016 - 2018
Designer & Photographer
Creative Studio 101
2016 - 2018
Designer & Photographer
Creative Studio 101
2016 - 2018
My Tech Stack
I build with intention. Framer for fast, interactive web design. Figma for clean interfaces. Notion and X for content. Each tool supports how I think, design.
Framer
My creative playground for building interactive and responsive websites
Framer
My creative playground for building interactive and responsive websites
Figma
Where I connect, share insights, and grow within the design and Framer community.
Figma
Where I connect, share insights, and grow within the design and Framer community.
Adobe Creative Cloud
I use photoshop for Graphic design, and combine with Lightroom for photography. Adobe after effects and premiere pro for videos.
Adobe Creative Cloud
I use photoshop for Graphic design, and combine with Lightroom for photography. Adobe after effects and premiere pro for videos.
Spline
My tool for bringing 3D visuals into the web perfect for adding playful, interactive depth to projects.
Spline
My tool for bringing 3D visuals into the web perfect for adding playful, interactive depth to projects.
Microsoft Office Suite
My trusted solution for spreadsheets with excel and presentations with powerpoint
Microsoft Office Suite
My trusted solution for spreadsheets with excel and presentations with powerpoint
Design with Strategy and Creativity
My process blends strategy and creativity to address challenges, craft solutions, and deliver designs that effectively communicate your message.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and execution.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and execution.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and execution.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance and campaigns to ensure long-term success.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance and campaigns to ensure long-term success.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance and campaigns to ensure long-term success.
Hi
Hi
Hi
Let's work together
Let’s build something impactful together whether it’s your brand, your website, or your next big idea.
About me
Madall Winnal
I am a results-driven professional who bridges the gap between creative execution and strategic business objectives.
My foundation is built on a degree in Business Economics, which informs my comprehensive approach to digital marketing and design, ensuring every project is not only visually stunning but also commercially effective. This background enables me to strategically leverage my diverse skill set, which spans from user-centered UI/UX design to full-stack media production including photography, videography, and motion graphics animation.
what I can do for you
When you have me you have an all in one talent that gives you an edge and leverage over your competitors.
1. BRAND IDENTITY & strategy
Market analyses & strategy
Brand voicing & messaging
Comprehensive brand guidelines
Corporate stationary (business cards,tags etc)
2. GRAPHIC DESIGN & PRINT
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Marketing Collateral ( Brochures,flyers,etc)
3. PHOTOGRAPHY & VIDEO
Professional Photography(Product,lifestyle)
Commercial Videography(Brand stories,ads)
Post-Production & Video editing
Motion graphics & Simple animation
4. WEB & UI/UX DESIGN
Custom Website Design (Framer,Figma)
User Interface (UI) design
User Experience (UX) strategy
Responsive design & Mobile Optimization
1. BRAND IDENTITY & strategy
Market analyses & strategy
Brand voicing & messaging
Comprehensive brand guidelines
Corporate stationary (business cards,tags etc)
2. GRAPHIC DESIGN & PRINT
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Marketing Collateral ( Brochures,flyers,etc)
3. PHOTOGRAPHY & VIDEO
Professional Photography(Product,lifestyle)
Commercial Videography(Brand stories,ads)
Post-Production & Video editing
Motion graphics & Simple animation
4. WEB & UI/UX DESIGN
Custom Website Design (Framer,Figma)
User Interface (UI) design
User Experience (UX) strategy
Responsive design & Mobile Optimization
1. BRAND IDENTITY & strategy
Market analyses & strategy
Brand voicing & messaging
Comprehensive brand guidelines
Corporate stationary (business cards,tags etc)
2. GRAPHIC DESIGN & PRINT
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Marketing Collateral ( Brochures,flyers,etc)
3. PHOTOGRAPHY & VIDEO
Professional Photography(Product,lifestyle)
Commercial Videography(Brand stories,ads)
Post-Production & Video editing
Motion graphics & Simple animation
4. WEB & UI/UX DESIGN
Custom Website Design (Framer,Figma)
User Interface (UI) design
User Experience (UX) strategy
Responsive design & Mobile Optimization
Discover My Journey in Design
A curious intellectual with a foundation in Business Economics, my journey is about understanding markets and human behavior to craft purposeful, user-centered experiences. I transitioned from analyzing market trends to shaping them by blending traditional media and digital storytelling into every project. This is my journey.
Creative Director
Madall Studios
2015- tiil date
Creative Director
Madall Studios
2015- tiil date
Creative Director
Madall Studios
2015- tiil date
Tax Intern
Pwc Ghana
2022-2023
Tax Intern
Pwc Ghana
2022-2023
Tax Intern
Pwc Ghana
2022-2023
Marketing Lead
The Media Generals
2023-2024
Marketing Lead
The Media Generals
2023-2024
Marketing Lead
The Media Generals
2023-2024
Designer & Photographer
Creative Studio 101
2016 - 2018
Designer & Photographer
Creative Studio 101
2016 - 2018
Designer & Photographer
Creative Studio 101
2016 - 2018
My Tech Stack
I build with intention. Framer for fast, interactive web design. Figma for clean interfaces. Notion and X for content. Each tool supports how I think, design.
Framer
My creative playground for building interactive and responsive websites
Framer
My creative playground for building interactive and responsive websites
Figma
Where I connect, share insights, and grow within the design and Framer community.
Figma
Where I connect, share insights, and grow within the design and Framer community.
Adobe Creative Cloud
I use photoshop for Graphic design, and combine with Lightroom for photography. Adobe after effects and premiere pro for videos.
Adobe Creative Cloud
I use photoshop for Graphic design, and combine with Lightroom for photography. Adobe after effects and premiere pro for videos.
Spline
My tool for bringing 3D visuals into the web perfect for adding playful, interactive depth to projects.
Spline
My tool for bringing 3D visuals into the web perfect for adding playful, interactive depth to projects.
Microsoft Office Suite
My trusted solution for spreadsheets with excel and presentations with powerpoint
Microsoft Office Suite
My trusted solution for spreadsheets with excel and presentations with powerpoint
Design with Strategy and Creativity
My process blends strategy and creativity to address challenges, craft solutions, and deliver designs that effectively communicate your message.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and execution.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and execution.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and execution.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance and campaigns to ensure long-term success.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance and campaigns to ensure long-term success.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance and campaigns to ensure long-term success.
Hi
Hi
Hi
Let's work together
Let’s build something impactful together whether it’s your brand, your website, or your next big idea.